GBG
is now GBG

Accurate identity verification worldwide.

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KBA

Reduce friction, maximize conversions

Replace outdated KBA methods with innovative solutions that streamline workflows, securely verify users and provide a higher level of assurance.

Enhance customer satisfaction

Deliver highly relevant security questions based on non-intrusive demographic data.

Optimize on-demand decisioning

Fine-tune security questions, escalation points, frequency and outcomes.

Improve fraud detection

Use a wide range of real-time data to generate multiple-choice questions that are different each time.

Confidently verify new identities and authenticate existing ones

Verifying and approving customers quickly and without friction is key. Dynamic Knowledge-based authentication (KBA) establishes trust, whether it’s to open a new account or reset a forgotten password.

Not all KBA solutions are equal

Unlike ‘static’ KBA solutions which use less-sophisticated predefined questions, GBG uses dynamic out-of-wallet questions generated in real-time from a wealth of non-credit data sources.

Dynamic KBA to improve authentication

Dynamic KBA provides a simple and non-intrusive way to verify and authenticate customers with confidence.

Better question, based on better data

Questions based on demographic data, such as nearby street names, are more relevant and easier for consumers to recall the correct answers— but are harder for fraudsters to game.

Accelerate safe customer-centric growth

Use dynamic KBA as a primary means of identity verification or for step-up authentication during high-risk situations based on your specific business requirements.

GBG Trust Network

Connect to billions of identity insights from beyond your business so you can make the right customer decisions in real time.

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GBG Go

Connect with every genuine customer with the all-in-one identity platform for fast, easy, and safe business growth around the world.

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Complete customer intelligence

Connect safely with every genuine identity.

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